Tips for web design and writing for the Time Poor April 4, 2007
Posted by jeremyliew in Consumer internet, Internet, start-up, startups, web design.trackback
Last month I posted about the difference in building websites for the Time Rich vs the Time Poor.
The Annenberg School’s Online Journalism Review has a great summary of findings from Nielsen’s eyetracking studies about how to optimize writing and web page design for a Time Poor audience. It’s highly recommended.
The study’s results about crotch fixations are troubling though…

i too enjoyed this graphic – it proves we’re basically all still monkeys sizing up each other in the mating dance. Before we think women are free of this genetic burden, i would have liked to see the same study with pictures of women. I bet there’d be some significant similarity in the “hot spots” dwelled upon by each gender.
I would like to see this study done on the average New Yorker.
PJ
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Hopefully, the guys are just evaluating the strike zone.
That is too perfect! I like how the women don’t even glance at the crotch region. lol