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Apple has made no more than $20-45m in revenue from the app store May 13, 2009

Posted by jeremyliew in apps, iphone.
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About a month ago Apple announced that one billion iphone apps have been downloaded in the first nine months. That’s an amazing number. I wondered how much money Apple was making from the app store.

Although it’s hard to come by the definitive ratio of free to paid paid to free apps, talking to industry participants I got estimates in the 1:15 to 1:40 range. So that suggests that between 25-60m paid apps have been sold.

O’Reilly recent did a survey of iphone apps and noted that the mean price for paid apps is $2.65:

itunes_20090415_4

The weighted average price for paid apps is probably lower than this as the median is $1.99 and there is significant price elasticity for iphone apps, but let’s go with the $2.65.

Multiplying this by 25-50m paid apps, that suggests that the cumulative revenue from iphone apps is around $70-$160m. Apple gets 30% of this so Apple has probably made around $20-45m from the billion iPhone apps downloaded. (Note that if you use an assumption closer to $1.50 for weighted average app price, then this estimate drops to around $12-27m).

Now it’s worth noting that it took 6 months to hit 500m app downloads, and only three months for the next 500m app downloads, so Apple’s revenue run rate is higher than this.

Given that Apple sold 13.7m iPhones in 2008, the app store is not a meaningful direct contributor to their overall revenue. Much like iTunes, Apple is using the App Store to drive demand for their hardware.

The biggest assumption here is the ratio of free to paid apps, so if any readers have better data on this, please comment.

Comments»

1. Ashish - May 13, 2009

The revenue does seem low.

That said, I wouldn’t be surprised if we saw it increase 1-5x once subscription pricing is launched (and used by developers in a meaningful way).

2. Jonathan George - May 13, 2009

@Ashish – I agree, the game will change once in-app purchases are allowed. Note that there isn’t a true “subscription” model being implemented, only the capability of building one.

It’s tough to make a living off of .99 cent sales, but being able to drive your per-user revenue up to $10-$20/mo from the initial sale is a welcome change.

3. Mark - May 13, 2009

Part 2 of the plan is that they are significantly enlarging the population of developers who know the Cocoa frameworks and the rest of the Apple tool chain. I’m not just talking about the nincompoop fart-app and other show-1-picture-play-1-sound app developers, but some truly competent developers.

4. ryan - May 13, 2009

Also there are about 600,000? registered apple developers for iphone, who like myself have paid the $99 fee to join. So there is a nice chunk of change…

5. jeremyliew - May 13, 2009

@ Ryan – Interesting – so Apple has made more from developers than they have from people buying iphone apps!

6. ryan - May 13, 2009

The only problem is they say they have 800,000 registered and other places I have seen 60,000, unclear on paying devleopers. I would say it is at least 60,000, still that is around $5. I think it wont’ be much down the road but it might have made it more economical at the start.

If there are 35000 apps probably 60,000 ish seems right. Need to research it more. Still 60,000 * 99 = $5.9m

7. Daily News About Apple App Store : A few links about Apple App Store - Wednesday, 13 May 2009 14:21 - May 13, 2009

[...] Apple has made no more than $20-45m in revenue from the app store … [...]

8. cak - May 13, 2009

Really? I heard they have 10 Billion developers, and people were downloading 50000x more paid apps than free. I guess we can all make up numbers.

Your analysis is slightly interesting, but there is only so much you can do when you don’t have ANY hard numbers (except for the 1 Billion).

And you are only looking at direct payback, not even the people at Apple can calculate how it has increased sales of iPhones/Touches (though I have no doubt you will try to work it out, possible pulling more numbers from your arse!)

Michael - May 15, 2009

The 1 billion isn’t the only hard number. There are 35,000 apps, with an average price that can calculated. There is the known preference for free apps over paid apps (you can quibble about how big the preference is, but that just gives you a range instead of a hard number, as he’s done here.) There is the number of iPhones sold: 17M as of March, according to Apple. And there are published surveys about iPhone user habits: percentage that pay for apps, number of downloads, etc. And if you look at all those numbers, this analysis is in the ballpark.

9. Finance Geek » For Apple the app store is all about selling iPhones - May 13, 2009

[...] Liew of Lightspeed has posted a an analysis which shows that Apple has made no more than $20-45m in revenue from the app store. I [...]

10. kayoone - May 14, 2009

i think you are very wrong. Didnt Jobs annouce himself by the end of last year that they are making 30M per month ? He was expecting 300-500M revenue for the first year but that was month ago, expectations now a around 800M for the first year. Thats still only a small chunk of their overall revenue, but definatly not lousy 50M per year.

11. kayoone - May 14, 2009
Michael - May 15, 2009

He didn’t say whether the $1M/day was net or gross, and being Steve Jobs, he would pick the number that puts Apple in the best light. Since then, they haven’t said a word about App Store revenues, which tells us that this information would put them in a bad light.

Also, the $1M/day was an average that included launch day. It’s likely that the average went down after that as the effect of the launch day spike was spread over a broader timeframe.

12. Jose - May 14, 2009

Well, as Mark said I think iphone app store is not really about the iphone, is about building a site and infrastructure devoted to selling normal apps on the mac over internet.

Itunes is the biggest online music store in the world and they want to become the number one online app selling too. That’s it, selling adobe photoshop, or cubase program. That’s huge, there are millions of computers out there and it means a lot of bandwidth and the servers had to be big.

Is about being an amazon of apps instead of books, they are making it without competitors realizing until they are late, in Spain we call it hunting without lifting the hare.

Joseph - May 16, 2009

Jose is right here… The Phone is the first piece of the AppStore. Our design firm, like many others, has now spent significant time over the past year moving our 3D, Flash, Actionscript, .NET, and Photoshop gurus over to iPhone-useful skills sets. If Apple gives us a way to do console games or Mac software as simply as the AppStore is for the phone, we are ready to take advantage and have the in-house knowledge now. I can’t say that for native Windows 7 or Linux apps, though we are Adobe AIR experts as well.

13. The Toybox mobile edition - May 14, 2009

[...] months of the App Store’s existence. But Lightspeed Venture Partners managing director Jeremy Liew suspects the company made just $20 to $45 million from those 1 billion apps. In a blog post on Lightspeed’s site, Liew tried [...]

14. Tom - May 14, 2009

“Software sells systems”
To see the app store as just the money coming in from the apps is selling it short and being short-sighted –
What’s the value of locking in customers to the platform through their prior app purchases?
What’s the value of the ecosystem to the user?
etc.
Jobs didn’t say they were doing it for a profit, the 30% slices wasn’t for that.

15. How Much Money Does a Billion Sold iPhone Apps Get You? Not That Much - May 14, 2009

[...] and paid apps users have installed on their little bundles of electronic joy. Now, the folks at LSVP have done the math and calculated how much revenue, approximately, did that billion [...]

16. ff11 - May 14, 2009

From a user point of view, I see a limited market for subscription apps. I also see no problem with the fact that Apple hasn’t made a lot of money on the App store. The function of the App store is to drive sales of the iPhone and the iPod touch which DO make a lot of money for Apple. As long as it can do that, it is doing it’s job. Anything else is gravy.

17. Nick - May 14, 2009

The way I see it, the App Store is a gives people a great reason to buy iPhone and iPod Touch and a more important revenue number is how many devices were sold because of the App Store amenity. I know the App Store was a major reason we chose Mac over BlackBerry and Windows Mobile.

18. myvash - May 14, 2009

VC guys…stating the obvious.

There’s an app for that!

19. pats - May 14, 2009

I call BS on your numbers.

CUPERTINO, Calif. — Apple Inc.’s bet on cellphone software appears to be paying off.

In the month since Apple opened an online software clearinghouse called the App Store, users have downloaded more than 60 million programs for the iPhone, Chief Executive Steve Jobs said in an interview at Apple’s headquarters. While most of those applications were free, Apple sold an average of $1 million a day in applications for a total of about $30 million in sales over the month, Mr. Jobs said.

SJ said 1M a day and the rate of download has increased. On my own phone I have 24 of 55 downloads are paid apps. I probably buy more then most but I think 15 free to 1 paid is way off.

20. Christopher Null - May 14, 2009

Just for accuracy’s sake you should amend the post to note that the 1:40 (or thereabouts) is the estimated ratio of paid to free apps, not the ratio of free to paid apps. Yeah, it’s a tiny detail, but this is a post about tiny details… Great analysis.

21. The App Store is not a meaningful direct contributor to Apple's overall revenue | AppleTweets - May 14, 2009

[...] LightSpeed Venture Partners] Related tweets:iPhone AppStore hits 40.000 appsAdWhirl supported Apps for iPhone can be very [...]

22. BIG ZEN JOE - May 14, 2009

Its an amazing business, the not even develop the apps, Its simply brilliant, I think they always had the key to great products, and still do.

Great post

23. jimmymac - May 14, 2009

I think ryan and jeremyliew are heading in the right direction. taken individually, Apple doesn’t make significant money on any of it’s iphone application activities. but it takes user adoption to drive development to increase application choice to expand adoption. together, that’s some serious money.

then when they come out with new devices that utilize the same dev tools, the base is there.

24. How Apple profits from the App Store | "AppStoreMod" - May 14, 2009

[...] latest, published Wednesday byLightspeed Venture Partner’s Jeremy Liew, estimates that Apple, which takes 30 cents of every dollar spent on the App Store, [...]

25. pats - May 14, 2009

Let me point you toward a more realistic evaluation of the App store via Seeking Alpha

http://seekingalpha.com/article/131730-how-much-profit-is-apple-making-from-the-app-store

As Apple moves toward its billion downloads, it has listed the top paid and free applications. Table 1 shows an estimate of more than $40 million in revenue for the Top 20 applications alone. This is not inconsistent with the idea that one billion downloads, including more than 10,000 paid applications, could total $500 million or more.

Apple has earned more than 40M from the top 20 paid applications

26. luke - May 14, 2009

yea apps arent were theyre making money, its a reverse razor and blade strategy that fuels iphone sales

sell an expensive razor (iphone) and give away cheap blades (apps) rather than vice a versa

27. 1B Apps Served, One Disappointing Revenue Total for Apple - May 14, 2009

[...] Liew, the managing director of Lightspeed Venture Partners, reported in a blog post that according to his estimates, Apple couldn’t have made more than between $20 and $45 [...]

28. Phoenix Woman - May 14, 2009

I never thought that the point of the App Store was as a standalone profit center. It’s there to make using the iPhone and iPod touch more attractive. And it’s working, in ways not fathomed when the devices were launched. (For example: Newsweek reports that the iPod touch in particular is, because of the apps found at the App Store, replacing thousands of dollars’ (and several kilos’) worth of gear for US troops in Iraq and Afghanistan and elsewhere. Carrying around a touch with a solar charger: about sixteen ounces and $500. That frees up a ton of space for food/water/etc.)

29. Jean Cherbonnier - May 14, 2009

We have been running a very successful Gas Price application in Europe, for a few months. The application allows end-users to access real-time gas prices, and see the cheapest gas stations around them. We originally gave away the application free of charge.
Two weeks ago, we decided to raise the price to 0,79 euro.
The traffic has been divided by 15.
In a couple of weeks, we will launch the same application in various European countries, at different price points (from 0.79 euro to 3 euros), and will get more information about price elasticity. We’ll keep you posted ;-)

30. ghunda - May 14, 2009

Just like iTunes, it’s more important to build the App Store as a dominant distribution channel over a giant revenue making operation. The growth of the double sided network drives sales of the healthy profit margin making iPhone/Touch.
It’s not typical in Apple’s strategy to make huge cash on software or content but in it’s hardware.

31. About More Than The Cash | Techgeist - May 14, 2009

[...] within nine months of the App Store’s launch. So it may come as a bit of a surprise to learn that Apple has made somewhere from $20 million to $45 million from the sale of applications.  While the actual sales of software may not be as monetarily valuable as people might have thought [...]

32. Elia Freedman - May 14, 2009

I’ve seen a 7.5 to 1 ratio of free to paid apps. This is from PinchMedia, who would have a good idea as they have a strong user-base in the iPhone community. This still only means about $85M in revenue from the AppStore, which is probably right around break even.

I break this down plus some other data and analysis on how to build an iPhone business here:

http://eliainsider.com/2009/05/07/building-an-iphone-business/

33. digitalzaar - May 14, 2009

Interesting analysis.

To be honest though, I think that you are taking the wrong perspective when you say “the app store is not a meaningful direct contributor to their overall revenue.”

Specifically, it is flawed to artifically develop a financial disconnect between iPhone sales and the App Store. If you want to value the App Store–and its contribution to overall revenue–you need to only know how much money in sales it has generated and subtract the cost of maintaining the store. Other than that utterly simplistic analysis, it is impossible to subtract the value that the App Store adds to the iPhone — and the effect this has on sales.

As an example, no matter how sexy the newest MacBook is, if it ran on Vista sales would be impacted dramatically.

The point is, EVERYTHING is tied together for Apple (as you identified above) so trying to determine value other than operational costs and revenue is always going to be indeterminate.

34. Tech Trader Daily - Barron’s Online : Apple Take So Far From The App Store: Not Much - May 14, 2009

[...] Liew, of Lightspeed Venture Partners, wrote a blog post yesterday asserting that Apple’s revenues for those 1 billion downloads are no more than $20 million to [...]

35. Jeremy - May 14, 2009

Pinch Media released some numbers based on their iPhone app analytics platform: Free to Paid ratio they see in downloads is 7.5 to 1.

http://www.techcrunch.com/2009/02/19/pinch-media-data-shows-the-average-shelf-life-of-an-iphone-app-is-less-than-30-days/

See slide 22 in the embedded presentation in the above article.

This pushes Apple’s share of the revenue up to $60M ($1.50) to $106M ($2.65).

36. ufb - May 14, 2009

The breath and quality of the apps gives Apple a huge advantage over other smartphone manufacturers in attracting and retaining customers for i-phones.

37. Apple Only Made $20-45m from App Store | Technologizer - May 14, 2009

[...] all:&nbspNews Lightspeed Venture Partners‘ managing director Jeremy Liew threw some cold water on Apple Thursday, saying that while the [...]

38. whadafa - May 14, 2009

It’s the ratio paid to free apps, not the ratio free to paid apps. Sucker fool.

39. bondab - May 14, 2009
40. jeremyliew - May 14, 2009

A few people have pointed out that Apple announced $30m in revenue in the first month alone. Note that this number is before the 70% payment to the developer.

As the embedded chart on pricing shows, average price of apps has dropped signficantly since launch. Also, the ratio of free to paid apps has grown over time

Pinch Media said that they saw a 7.5:1 ratio for Unique users of free to paid apps. That is different from download ratios. It’s reasonable to think that paid app users use their apps more than free app users as many free apps don’t hold users attention for long (as per Pinch Media report) so this isn’t inconsistent with a 15:1 to 40:1 install ratio.

Seeking Alpha analysis is pretty interesting but assumes a 50c average price for all apps (free and paid). That seems high

41. Paid Content : Report: Apple Has Made $20 Million to $45 Million From Its App Store - May 14, 2009

[...] 14 million iPhones in 2008, but Jeremy Liew from venture firm Lightspeed Venture Partners has crunched the numbers and calculates that the apps have earned Apple a modest $20 – $45 million.  Here is [...]

42. TheTradingReport » Blog Archive » The App Store: A Billion Downloads, But Not Much Revenue - May 14, 2009

[...] Liew, of Lightspeed Venture Partners, wrote a blog post yesterday asserting that Apple’s revenues for those 1 billion downloads are no more than $20 million to [...]

43. funny pictures and bizarre news » How Much Money Does a Billion iPhone Apps Get You? Not That Much - May 14, 2009

[...] and paid apps users have installed on their little bundles of electronic joy. Now, the folks at LSVP have done the math and calculated how much revenue, approximately, that billion generated.Short version: not that [...]

44. Off Beat Michael » About More Than The Cash - May 14, 2009

[...] nine months of the App Store’s launch. So it may come as a bit of a surprise to learn that Apple has made somewhere from $20 million to $45 million from the sale of applications.  While the actual sales of software may not be as monetarily valuable as people might have thought [...]

45. Brian - May 14, 2009

Just like iTunes, they are opening this gradually. The store is paying for itself, and driving sales of some key products, just as with iTunes driving iPod sales. They will grow it big time soon. Perhaps there will be a snow leopard store? Perhaps they will have an installer for the generic PC that checks to see if they have the hardware, then installs snow leopard from said store? Laugh if you like, but it’s all possible.

ps. Either way it’s a ratio.

46. Dan - May 14, 2009

The analysis seems thoughtful and accurate in terms of net revenues received by Apple. It’s reasonable then that Apple is encouraging gaming developers to use sell apps and then use the 3.0 payments platform to upsell. So the game has really just begun for the App store to make some real dollars. That being said, per your post, who cares when you can make tons more money changing colors/improving the camera and selling more hardware!

47. jradke138 - May 14, 2009

I deffinatly thought it would be more

48. iPhone app revenue estimated at less than $45 million » VentureBeat - May 14, 2009

[...] Silicon Valley venture capitalist Jeremy Liew, an insider on technology business deals, has good reason to doubt industry analysts and Apple’s publicists on the success — or not — of the App Store. Liew number-crunched some public statistics and craft an estimate. [...]

49. HipMojo.com » Biggest Opportunity in Business Today: Cracking the YouTube Enigma - May 14, 2009

[...] figures peg Apple’s revenues off the App ecosystem at a whopping $20-45M.  I should have added [...]

50. Barron’s: Apple Take From App Store is ‘Not Much’ | Cult of Mac - May 14, 2009

[...] the figure range Jeremy Liew, an analyst at Lightspeed Venture Partners, estimates would be Apple’s take from sales on the first 1 billion iPhone and iPod Touch applications downloaded through the iTunes [...]

51. » Mil millones de aplicaciones no saca mucha renta Canal Apple - May 14, 2009

[...] gente de Lightspeed concluye hoy que Apple no ha sacado muchas ganancias en la AppStore, una cantidad mínima cuando se [...]

52. BayouMan - May 14, 2009

whether $12m or $60m, it’s all still profit adding to the BILLIONS in cash they are sitting on. And it’s just another of their revenue streams. If it’s in the black, does anybody really care how much it is?

53. Stephen Larkin - May 14, 2009

wether it’s $20M or $50M, it really does not matter. This is real revenue and the margins are rich. I believe this is one of the most brilliant business models as Apple is getting paid for other people to make their device cooler and coveted.

54. Apple Take So Far From The App Store: Not Much - May 14, 2009

[...] company would be raking in big bucks. But maybe not.Jeremy Liew, of Lightspeed Venture Partners, wrote a blog post yesterday asserting that Apple’s revenues for those 1 billion downloads are no more than $20 million to [...]

55. whashburn - May 14, 2009

Anyone including the people, hardware, and software (development) charged to running the app service?

56. MartinTSI - May 14, 2009

I agree with some of the other comments already made – Apple are making money here largely off the work of others, and not inconsiderable money at that. I think Apple have a fairly viable revenue building model here.

57. Apple may have made just $45 million from iPhone App Store « iPhone x 3 - May 14, 2009

[...] Venture Partners’ Jeremy Liew made the calculation after learning that there’s typically a ratio of 15 to 40 free apps for every one paid [...]

58. Jason - May 14, 2009
59. App Store profits at 45$ Million, question mark? « My Bite into Apple - May 14, 2009

[...] Liew, a very smart fellow predicted this here: here. He did this after learning there is something like 30 free applications to every 1 paid [...]

60. App Store Not As Profitable As You Might Think? « Tech Eruption - May 14, 2009

[...] Read More [via MacNN] [...]

61. Greg Yardley - May 14, 2009

Jeremy – unique users isn’t the same thing as ‘sessions’, and it’s pretty tightly correlated with installs when we’ve gotten actual sales figures from developers. Piracy inflates paid unique users somewhat, but not dramatically. In other words, I think your ratio is off a fair bit.

In fact, when we look at the numbers today – with a much bigger sample size than what was used in that report – we see increased movement towards paid purchases. Not at all what I expected. It seems users are increasingly likely to make repeatedly impulse buys at low price points.

62. About Those iPhone App Store Numbers - May 14, 2009

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63. Apple News : Apple raking in piles of cash from the App Store—or is it? - May 14, 2009

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64. About Those iPhone App Store Revenue Numbers | Tech News and Information - May 14, 2009

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65. About Those iPhone App Store Revenue Numbers | Viningmedia Nieuws - May 14, 2009

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66. About Those iPhone App Store Revenue Numbers | Tech-Framers - May 14, 2009

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67. Apple raking in piles of cash from the App Store—or is it? | Tech-Framers - May 14, 2009

[...] recently sold 1 billion iPhone apps through its highly successful App Store. Now, a well-reasoned analysis from Lightspeed Venture Partners suggests Apple might have pulled in as much as $45 million in [...]

68. About Those iPhone App Store Revenue Numbers | The Good NET Guide - May 14, 2009

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69. About Those iPhone App Store Revenue Numbers | UpOff.com - May 14, 2009

[...] times. So it’s surprising when you see numbers like the ones Lightspeed Venture Partners published yesterday, estimating that Apple had made only somewhere between $20 and $45 million dollars in [...]

70. Tech Whiz Underground » About Those iPhone App Store Revenue Numbers - May 14, 2009

[...] times. So it’s surprising when you see numbers like the ones Lightspeed Venture Partners published yesterday, estimating that Apple had made only somewhere between $20 and $45 million dollars in [...]

71. - million in app store revenues for Apple | TechFever Network | The Hot Tech News and Gadget Network - May 14, 2009

[...] its creators thought it would.  In the 10 months that the Apple App store has been in existence, Lightspeed estimates it would have made a tentative $20 to 45 million on iPhone Apps so far. So you see, [...]

72. $20-$45 million in app store revenues for Apple | PhoneFever | The mobile phone and mobile news network - May 14, 2009

[...] its creators thought it would.  In the 10 months that the Apple App store has been in existence, Lightspeed estimates it would have made a tentative $20 to 45 million on iPhone Apps so far. So you see, [...]

73. $20-$45 million in app store revenues for Apple | AppleFever.NET | The Hot Apple Blog - May 14, 2009

[...] its creators thought it would.  In the 10 months that the Apple App store has been in existence, Lightspeed estimates it would have made a tentative $20 to 45 million on iPhone Apps so far. So you see, [...]

74. $20-$45 million in app store revenues for Apple | HightechDivas | The Geeky Girl Gadget Blog - May 14, 2009

[...] its creators thought it would.  In the 10 months that the Apple App store has been in existence, Lightspeed estimates it would have made a tentative $20 to 45 million on iPhone Apps so far. So you see, [...]

75. So Many Apps - Not So Much Revenue ~ OS X Fanatics - May 14, 2009

[...] Only $20 to 45 Million made from the app store so far? Really, is that all? While this might sound like a tremendous amount of money to some, the fact of the matter is that most of us actually believed that these numbers would have been much higher. [...]

76. Wie viel verdient Apple mit dem AppStore wirklich? | MACazin - May 14, 2009

[...] damit wirklich verdient. Gar nicht mal so viel, hat ein US Kapitaldienstleistungsunternehmen namens Lightspeed Venture Partners jetzt ermittelt. In diesen 1 Milliarden herunter geladenen Apps stecken natürlich auch sehr viele [...]

77. About Those iPhone App Store Revenue Numbers - May 15, 2009

[...] times. So it’s surprising when you see numbers like the ones Lightspeed Venture Partners published yesterday, estimating that Apple had made only somewhere between $20 and $45 million dollars in [...]

78. Apple raking in piles of cash from the App Store—or is it? | Wilsonbroadcast - May 15, 2009

[...] recently sold 1 billion iPhone apps through its highly successful App Store. Now, a well-reasoned analysis from Lightspeed Venture Partners suggests Apple might have pulled in as much as $45 million in [...]

79. Techhours » About Those iPhone App Store Revenue Numbers - May 15, 2009

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80. About Those iPhone App Store Revenue Numbers | The Scripts Zone - May 15, 2009

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81. Bookmarks for May 14th from 17:54 to 20:51 :: Jamie Riddell - May 15, 2009

[...] Apple has made no more than $20-45m in revenue from the app store « Lightspeed Venture Partner… – About a month ago Apple announced that one billion iphone apps have been downloaded in the first nine months. That’s an amazing number. I wondered how much money Apple was making from the app store. [...]

82. Sean - May 15, 2009

Great post, but you guys need to add “ShareThis” or one of the other share applications to make it easy for people to share the posts and follow you on Facebook, Twitter, LinkedIn and the dozens of other social networking sites out there. There is no easy way for me to help you spread the word. I had to wait till TechCrunch covered the story to hit the ShareThis button on their version driving visitors to their site instead of yours! Make i

83. Ist der Apple App Store ein Goldesel? - May 15, 2009

[...] Studie von Lightspeed Venture Partners hat anlässlich der Überschreitung von einer Milliarde Downloads die Einnahmen [...]

84. MobileSyrup.com - Canadian Mobile News & Reviews - Cell phones and Accessories - May 15, 2009

[...] million seems incredibly low to me.. thoughts? More here Share this [...]

85. kasem - May 15, 2009

اقرأ الصفحة كلها من أولها إلى آخرها … فهذه فرصة لاتعوض … فقط 6دولار تتحول إلى أكثر من 25000 دولار … إنها والله تستحق … فيكون ماربحته على أقل تقدير ( 25000- 6 = 24.994 دولار ) … وأكثر!!! فماذا تنتظر ؟!!! .
الآن حول 6 دولار إلى أكثر من 25000 دولار بسهولة
كيف تصبح ثريا برأس مال 6 دولار فقط حقيقة حقيقة حقيقة كيف تصبح ثريا في أسابيع برأس مال قدره 6 دولار ؟؟ وفقنا الله لما فيه خير للمسلمين بسم الله الرحمن الرحيم من فضلك اقرأ المقال لآخره بعناية فستستفيد إن شاء الله كيف تصبح ثرياً خلال أسابيع برأس مال قدره 6 دولار ؟؟؟ عندي الطريقة السهلة والناجحة إن شاء الله. – بدأت مع هذه الطريقة عندما قابلت صديق لي ورأيت معه كمية كبيرة من الدولارات وكانت كلها دولارات مفرده ( كل ورقه بدولار) فسألته كيف امتلك كل هذا المال ، فأجابني بالآتي : كل ما عليك أن ترسل ( دولار واحد ) لكل عنوان من العناوين الموجودة في هذه المقالة ، وبعد ذلك تضع اسمك وعنوانك في المكان السادس من الأسماء ، وتنشر هذه المقالة على الأقل فى 200 مجموعة أخبارية news group أو مجموعات المناقشة Discussion groups او مجموعات الدردشة Chat groups أو أي مكان من الممكن أن تنتشر فيه هذه المقالة على الإنترنت ( وطبعا هناك آلاف من هذه المجموعات على الإنترنت ) ، وبعد التفكير قليلا والتحدث مع بعض الأصدقاء الذين قال لي معظمهم أن هذا كله ( نصب ) ، واجتاحني إحساس يمكن أن تكون أنت تشعر به الآن وهو أن العملية غير صحيحه ولكنى في لحظة فكرت وقلت : ماذا سأخسر ؟ كل ما سأتحمله 6 دولارات و 6 طوابع بريدية وبعض الوقت لنشر هذه المقالة على الإنترنت . – ولكن خمن ماذا حدث ( ولك أن تصدق أو لا تصدق ) : في خلال 7 أيام بدأت أتلقى خطابات بها الدولارات ، لقد صعقت أولا وقلت إنها ستنتهي فورا ، ولكنها بالعكس بدأت تزداد ، في الأسبوع الأول تلقيت 25 دولار ، في نهاية الأسبوع الثاني جمعت تقريباً 1000 دولار في الأسبوع الثالث جمعت ( والحمد لله أولا) ما يقرب من 10000 دولار وما زالت تزداد. إنها والله تستحق أن تدفع فيها 6 دولار. والآن دعني أخبرك كيف يعمل هذا البرنامج ؟ والأهم لماذا يعمل ؟ إن هذه الطريقة شرعيه legal مائة بالمائة وليس بها أي شيء غير قانوني ولك أن تسأل في هذا. من فضلك لاحظ : – اتبع التعليمات التي سأذكرها هنا بدقه وستجمع إن شاء الله أكثر من 30000 ( ثلاثين ألف دولار) في خلال 20 إلى 60 يوم . – هذا البرنامج يظل ناجحا بسبب أمانة وصدق المشاركين فيه . * هذه هي أربع خطوات سهلة لكي تبدأ في جمع المال إن شاء الله – :
الخطوة الأولى : – احضر 6 ورقات منفصلة وأكتب هذه الجملة في كل ورقه : “PLEASE PUT ME ON YOUR MAILING LIST ” وتحتها أسمك وعنوانك. واحضر 6 دولارات وضع كل دولار بداخل كل ورقة ( استعمل ورق غامق اللون واثنِ كل ورقة وضع بداخلها الدولار حتى لا يظهر في المظروف ويسرق في البريد) ، و الآن ضع كل ورقه بداخل مظروف واغلق المظروف. و الآن أكتب على كل مظروف واحداً من العناوين التالية :

. 1) Anas A. Amin P.O. Box 10484 SAUDI ARABIA Riyadh- PostalCode 11433
2 ) Majed Ahemed Republic of Yemen Dhamar P.O.Box 87435
3) abduljabbar mohammad P.O.BOX 3205 –Yemen- Sana’a
4) FADI.A.R. – P.O. BOX 60897 -DAMASCUS- SYRIA
5) Obaid Jabbar Budapest VI – Eotvos U 47 -1067- Hungary
6)Oueslati bilel -21 rue dehmeni –Kairouan -1002-Tunisie

————————————————————
الخطوة الثانية : بعد أن تكتب الأسماء الستة السابقة على المظاريف امسح الاسم رقم (1) من هذه القائمة ، وحرك الأسماء الباقية كل اسم لأعلى خطوة ( رقم 2 يصبح رقم 1 ورقم 3 يصبح رقم 2 وهكذا) وبذلك يصبح رقم 6 فارغاً ، أكتب فيه اسمك وعنوانك . – الخطوة الثالثة : رجاءً لا تغير شيئاً من هذه المقالة حتى يستفيد منها الناس جميعاً إن شاء الله) ، وبعد ذلك أنشر هذه المقالة على الأقل في 200 مجموعة إخبارية news groups أو مجموعات مناقشة discussion groups أو مجموعات دردشة chat أو أي مكان يمكن أن تنتشر فيه، وتذكر أنها كلما تنشرها أكثر كلما تلقيت مالاً أكثر وأسرع . – بعد ذلك ابعث رسالة الى caaash@hotmail.com مضمونها جملة “Add me in program list” وعنوان الـ subject هو – “Add me in program list” و تذكر يا أخي أن هذا البرنامج يظل ناجحا بفضل أمانة وصدق المشاركين فيه . – وسيستمر المال يأتي إليك وهكذا وحتى يصبح أسمك رقم (1) في القائمة ستجد نفسك تتلقى آلاف من الدولارات ( من الممكن أن تحتاج إلى إنشاء صندوق بريدي خاص بك لتتلقى عدد الخطابات الهائل الذي ستتلقاه أو تتفق مع أحد اصدقائك او اقاربك من الذين يملكون صناديق بريد ان يسمح لك بإستقبال الرسائل عبر رقم صندوقه ) . * كيف تنشر هذه المقالة في المجموعات الأخبارية ومجموعات الدردشة ؟ أنت لا تحتاج لإعادة كتابة هذه المقالة فقط ضع مؤشر الماوس على بداية المقالة واسحب حتى تصل لآخرها ، ثم اختر copyنسخ من قائمة أدوات edit هذا سوف ينسخ المقالة في الذاكرة. – افتح برنامج المفكرة note pad أو الوورد word أو أي برنامج تحرير نصوص وضع المؤشر في بداية الصفحة ثم اختر paste لصق من قائمة edit .أدوات هذا سوف يلصق نسخة من المقالة في البرنامج ، ثم بعد ذلك يمكنك أن تضع اسمك فى المكان رقم (6) كما شرحنا، ثم احفظ الملف . – استخدم متصفح الإنترنت الخاص بك لتبحث search عن مواقع المجموعات الإخبارية news groups أو مواقع الدردشة chat أو المنتديات Forums التي يوجد بها مشاركات القراء و ابعثها لكل أصدقائك وحفزهم لقراءتها. وهذه وصلة لبعض المنتديات العربية يمكنك استخدامها لنشر الموضوع في كل المنتديات الموجودة بها: http://eyoon.net/473/ وطبعا هناك المئات بل آلاف من هذه المنتديات. في مواقع المنتديات Forums أو الـ messege Boards اختار New message أو “أضف موضوعا جديدا ” ثم حدد هذه المقالة من الملف ( بعد تعديل اسمك طبعاً) والصقها واختار لها subject جيدة ، ثم اختار post messege ،أو ما يفيد نشر الرسالة. من الممكن أن تنسخ الوصلة link الخاصة بالرسالة في أي موقع من الذين قمت بنشر الرسالة فيهم وتنشره فى مجموعات الدردشة chat ليساعدك في نشر المقالة ، أو تنشأ موقعاً بسيطا وتكتب فيه المقالة وتنشر اسم الموقع . وتذكر تذكر تذكر كلما نشرتها أكثر جاءك دولارات $$$ أكثر. **** أخي انه الوقت لكي تصنع بعض المال بأسهل طريقة سوف تراها ، وهذا البرنامج اثبت لي أنني كنت خاطئا عندما فكرت بأنه غير حقيقي وأذكرك دائما أن كل ما ستتحمله هو 6 دولارات و 6 طوابع وبعض الوقت لنشر هذه المقالة. وقد قال الكثيرون ممن لم يعجبهم البرنامج ان طريقته غير سليمة لكسب المال ولكن بالله عليك ما المانع ان نتعاون جميعا لينفع كل منا نفسه وغيره ولنجعل مبدأنا ” الفرد فى خدمة الجماعة والجماعة فى خدمة الفرد” والله الموفق ، ولذلك فأنت ان شاء الله لن تنفذ هذا البرنامج غداً او الأسبوع المقبل بل الآن الآن الآن . *** تذكر تذكر تذكر: أشترك في هذا البرنامج بأمانة وصدق وسوف ينجح ولا تحاول أن تخدع أحدا لأنك إن فعلت سيفكر الآخرون في خداعك .

86. Apple raking in piles of cash from the App Store—or is it? | SupaFeed - May 15, 2009

[...] recently sold 1 billion iPhone apps through its highly successful App Store. Now, a well-reasoned analysis from Lightspeed Venture Partners suggests Apple might have pulled in as much as $45 million in [...]

87. L'espresso | chip chip » Blog Archive » Non più di 45 milioni di dollari di Federico Ferrazza e la redazione di Galileo - May 15, 2009

[...] Venture Partners fa le pulci al giro d’affari dell’App Store, il negozio di applicazioni per l’iPhone. E [...]

88. It doesn’t matter if Apple isn’t making a lot of money with the Apple Store | bhavishya_KANJHAN - May 15, 2009

[...] 15, 2009 Uncategorized Lightspeed Venture partners is reporting Apple may have only made around $20-45 million from the 1 billion applications downloaded in the 9 months. Taking the paid to free ratio to be in the range of 1:15 to 1:40 and the mean price to be $2.65, [...]

89. Apple App Store keine Goldgrube? | silicon.de - May 15, 2009

[...] [...]

90. About Those iPhone App Store Revenue Numbers | News Portal | Lastest News Articles - May 15, 2009

[...] it’s astonishing when you wager drawing aforementioned the ones Lightspeed Venture Partners published yesterday, estimating that Apple had prefabricated inner somewhere between $20 and $45 meg dollars [...]

91. How Much Profit Did Apple Make On 1 Billion Apps? Not much. | iPhone 3G Tricks - May 15, 2009

[...] In reality, if there was no app store, there would be a lot more iPhones still sitting in the warehouse. Apple sold 13.7 iPhones in 2008.  [via Lightspeed]  [...]

92. Apple’s App Store Revenue No More Than $45 Million | Apple iPhone Apps - May 15, 2009

[...] Lightspeed Venture Partners’ Jeremy Lew recently came up with these figures by talking to industry participants regarding their estimate of how many paid applications have been sold.  He got estimates that indicated there is about one paid application for every 15 to 40 free applications, so that suggests that about 25-60 million paid applications have been downloaded. [...]

93. Was Apple am App Store verdient – und wie viel tatsächlich. « - May 15, 2009

[...] Liew von den “Lightspeed Venture Partners” tat genau das in seiner Berechung, die hier zu finden ist, und zwar den Gewinn auf einen Wert zwischen 20 und 45 Millionen US$, wobei er von [...]

94. AppStore für Apple keine große Einnahme | dschenns.de - May 15, 2009

[...] Berechnungen von Analysten der Lightspeed Venture Partners wirft der AppStore keinen großen Gewinn für Apple ab. So sollen schätzungsweise nur 2,5-6,7% [...]

95. Hendrik - May 15, 2009

The mean price of 2.65$ is the mean price for apps in the top 100 list. This is a biased estimate of the mean price of paid apps overall. I would expect the overall mean price to be significantly higher.

96. Do the App Store downloads make Apple a software company? « Friendly Computers Cool Downloads - May 15, 2009

[...] much of a software company Apple is. Let’s start with the newest stuff, which is some detail calculated by Jeremy Liew of Lightspeed Venture Partners about how much Apple has made from the iPhone App [...]

97. Пресата presata.com» Blog Archive » iPhone Application Sales Are Tiny [Apple] - May 15, 2009

[...] how incredibly tiny the app sales are compared to the company total business. [Based on data from LSVP TechCrunch via [...]

98. The top 12 trends of the video game industry » VentureBeat - May 15, 2009

[...] pointing out that DS games sell for $30, while at least half of Apple’s games sell at 99 cents. Jeremy Liew of Lightspeed Venture Partners estimates that the whole AppStore has generated no more t…. As you can see from the price difference, it’s going to be a long time before Apple knocks out [...]

99. The Great iPhone App Store Profit Debate | iPhone Daily - May 15, 2009

[...] Venture Partners guestimated, based on a survey from O’Reilly, that Apple has made “only” $20-$45 million from their 30% cut of App Store revenue since the service launched in July 2008. [...]

100. Top Posts « WordPress.com - May 15, 2009

[...] Apple has made no more than $20-45m in revenue from the app store About a month ago Apple announced that one billion iphone apps have been downloaded in the first nine months. [...] [...]

101. Apple Made Upwards of $45 million From App Store | CentralGadget.com - May 15, 2009

[...] It was never really known how much Apple actually makes from the App store, but an estimate from Lightspeed Venture Partners’ reveals Apple should have made anywhere between $25-45 million dollars up to the 1 billionth app [...]

102. iPhone Application Sales Are So Tiny They Fit in a Floppy [Apple] | Shadhinota - May 15, 2009

[...] how incredibly tiny the app sales are compared to the company total business. [Based on data from LSVP TechCrunch via [...]

103. Peter Farago - May 15, 2009

After reading your top down calculation in your blog about the App store revenue, I started looking into our data set (Flurry Analytics). For starters, I agree with your equation:

(1B downloads) x (% of which are Paid) x (Average Selling Price) x (30% Apple Rev Share) = Apple App Store Revenue to date

Testing the Paid to Free assumption, I pulled a sample of high volume apps from our customer base that have both free and paid versions, and observed ratios that ranged from 1:20 to 1:10 or so. There were some outliers, but this seemed to be the middle range. So ultimately I came up with similar numbers to yours. I also agree that the ASP that O’Reilly came up with is a little high. I ran sensitivity on this between $1.49 – $2.49. Plugging these variables into my own model, I came up with revenue generated for Apple by the App Store of about $20 – $60 million, which matches yours.

As you point out, the revenue to date is not indicative of the run-rate, since the store continues to grow at a rapid rate.

104. Who Says Money Doesn’t Grow on Trees? « THE MEDIA ZOO - May 15, 2009

[...] latest, published Wednesday by Lightspeed Venture Partner’s Jeremy Liew, estimates that Apple, which takes 30 cents of every dollar spent on the App Store, [...]

105. The Great iPhone App Store Profit Debate | My Apple iPhone - May 15, 2009

[...] Venture Partners guestimated, based on a survey from O’Reilly, that Apple has made “only” $20-$45 million from their 30% cut of App Store revenue since the service launched in July 2008. [...]

106. » Blog Archive » Apple ha ricavato dall’App Store solo 45 milioni di dollari? - May 15, 2009

[...] quanto denaro è entrato nelle casse della società fino ad ora? Non abbiamo dati ufficiali, ma la Lightspeed Venture Partners ha effettuato delle [...]

107. Apple ha finora guadagnato solo 25 milioni dall’AppStore | Blog iPhone - May 16, 2009

[...] Visti questi grandi numeri si ci aspettano somme davvero esorbitandi, ma non è così, infatti pare che Apple tra costi di transizione dei pagamenti e spese varie, alla società di cupertino sono entrati solo 25.000$, almeno dalle statistiche fatte dal Lightspeed Venture Partners. [...]

108. connorscalleat - May 16, 2009

The analysis is flawed.

http://news.cnet.com/8301-13579_3-10013232-37.html

Steve Jobs is on record as stating the App Store made $30 million in the first 30 days.

That’s $9 million in profit. In the first 30 days.

To believe Lieu’s analysis, you would have to believe that Apple pulled in a mere $11 million more in profit over the next 8 months.

How about, EVEN IF revenues stayed flat (despite the fact that downloads grew exponentially), $9 million x 9 months = $81 million in profit.

Or $30 million x 9 months = $270 million in revenue.

Lieu simply outsmarted himself using questionable ratios instead of doing a much more simpler calculation based on a real, factual number.

109. Those iPhone App Store Revenue Numbers « leaving the flock - May 16, 2009

[...] iPhone App Store Revenue Numbers TechCrunch and Lightspeed Venture Partners this week worked on estimating Apple’s revenue gained from the iPhone App [...]

110. iModZone » Blog Archive » iPhone Application Sales Are So Tiny They Fit in a Floppy - May 16, 2009

[...] how incredibly tiny the app sales are compared to the company total business. [Based on data from LSVP TechCrunch via [...]

111. Mac News Weekly » Blog Archive » Mac News Weekly - #76 - May 16, 2009

[...] is speculated that Apple has only made 20-45 million USD from the [...]

112. Apple’s App Store Not As Profitable As Expected | Apple Development Info - May 16, 2009

[...] May 09 Apple’s App Store Not As Profitable As Expected An article was recently published that estimates Apple’s current profit from the over 1 billion [...]

113. About Those iPhone App Store Revenue Numbers - Indometric - May 16, 2009

[...] times. So it’s surprising when you see numbers like the ones Lightspeed Venture Partners published yesterday, estimating that Apple had made only somewhere between $20 and $45 million dollars in [...]

114. The Great iPhone App Store Profit Debate | cheyla - May 17, 2009

[...] Venture Partners guestimated, based on a survey from O’Reilly, that Apple has made “only” $20-$45 million from their 30% cut of App Store revenue since the service launched in July 2008. [...]

115. App Store: per Apple non è la miniera d’oro che sembra? - TheAppleLounge - May 17, 2009

[...] una casa) senza mai fare i conti in tasca a Steve Jobs e soci. Secondo un recente articolo di Lightspeed, gli incassi di Apple attraverso il sistema App Store coprirebbero soltanto le spese [...]

116. Macdebrouille » L’App Store, un succès qui rapporte peu ? - May 17, 2009

[...] aurait réalisé en tout et pour tout entre $20 et $45 millions net, selon les calculs de Jeremy Liew de Lightspeed Venture Partners. Dans n’importe quel cas, même si l’App Store contient 43 000 applications et sur cet [...]

117. The App Store - Apple’s Cash Cow? | TouchMyApps - May 18, 2009

[...] LIGHTSPEED Venture [...]

118. » Blog Archive » How Much Money Does a Billion iPhone Apps Get You? Not That Much - May 18, 2009

[...] and paid apps users have installed on their little bundles of electronic joy. Now, the folks at LSVP have done the math and calculated how much revenue, approximately, that billion [...]

119. Is the App Store really a winner? - MAC.BLORGE - May 18, 2009

[...] in many minds when an industry analyst, Jeremy Liew, of Lightspeed Venture Partners, wrote a blog post on the subject. Even though the numbers were right out in the open for everyone to see, a lot of [...]

120. Příjmy Apple z miliardy aplikací v iTunes App Store? Sotva 20-45 milionů dolarů - May 18, 2009

[...] iPhone aplikací stažených z App Store. Jaký to má ale pro Apple finanční efekt? Na to se zaměřil Jeremy Liew z Litespeed Venture [...]

121. The Great iPhone App Store Profit Debate | iPhoneBlogZone - May 19, 2009

[...] Venture Partners guestimated, based on a survey from O’Reilly, that Apple has made “only” $20-$45 million from their 30% cut of App Store revenue since the service launched in July 2008. [...]

122. iPhone Application Sales Are So Tiny They Fit in a Floppy | iPhoneBlogZone - May 19, 2009

[...] how incredibly tiny the app sales are compared to the company total business. [Based on data from LSVP TechCrunch via [...]

123. Apple The Storekeeper « counternotions - May 19, 2009

[...] Of course, those fixated on the rear-view mirror are reliably unimpressed: “Apple has made no more than $20-45m in revenue from the app store.” [...]

124. iPhone Application Sales Are So Tiny They Fit in a Floppy | funwithgadgets.net - May 19, 2009

[...] how incredibly tiny the app income are compared to the company total business. [Based on data from LSVP TechCrunch via [...]

125. How Not to Manage Innovation (Umair Haque) « Failures – exposed, reflected upon, considered - May 20, 2009

[...] piece and look around for many examples. Below are his strategies (based on Jeremy Liew’s analysis) of Apple’s iPhone AppsStore outlining how not to manage [...]

126. Jared - May 21, 2009

Since I started tracking the average price I have noted a $0.30 price erosion since March 1st. They have a LOT of mass in the pipe as well as a ton of velocity on downloads. Question – what about all of the 2.0 apps that will be booted once Apple enforces the 3.0 rule?

127. Distimo-Report: Preisverfall bei den Apps | iPhone-Fan.de - May 22, 2009

[...] viel Geld Apple bislang mit dem AppStore verdient, haben andere errechnet. Lightspeed Venture Partners kommt auf 20 bis 45 Millionen US-Dollar für die eine Milliarde Downloads seit Bestehen des [...]

128. iPhone x 3 » Blog Archive » Apple may have made just $45 million from iPhone App Store - May 22, 2009

[...] Venture Partners’ Jeremy Liew made the calculation after learning that there’s typically a ratio of 15 to 40 free apps for every one paid [...]

129. I’m not sure who’s pulling numbers out… « Steven Osborn - May 28, 2009
130. Cocoa touch is surprisingly easy to learn | Introspection/Speculation - May 29, 2009

[...] today and it becomes clear the App Store maintains the largest competitive edge. Though it’s not a huge revenue stream for Apple, I’d really like to see Blackberry or Nokia touch the revenue estimate’s for [...]

131. App store dirty secret – 95% of downloads are free - May 30, 2009

[...] A new analysis indicated the situation is not quite as rosy. 75% of applications are for a fee, from developers hoping to strike it rich, but it seems the vast majority of the billion apps downloaded have been free. The ratio is hotly debated, but a range of 1:10 to 1:20 is generally agreed, with some speculation a ratio as low as 1:40, leaving only between 50 to 100 million apps actually being sold for a fee. [...]

132. Fred Stein - May 31, 2009

Right now Apple wins by making the iPhone the most developer friendly platform. They will have the most and the best applications. The one with the best Apps, wins.

Surely Apple will make more money from the App Store. Reasons for this to grow:
1) Today’s “Try and Buys” turn into revenue in the future.
2) Strong ISVs will emerge with enhanced products and higher price.
3) Some form of bundling and/or aggregation will occur to create higher priced software collections.
4) More iPhones = more App revenue.

The real pay-off is in the future. Apple will scale the iPhone down in price and up in capacity to create much higher unit volumes and powerful platforms. Following Moore’s law, how long before the iPhone is a complete platform, which users “dock” at home to become the default personal system. App Store revenues will grow in 2 ways:
1) higher unit volume
2) higher priced personal-use SW products

133. Show me the money « Harry Tormey - June 2, 2009

[...] Recent estimates suggest that Apple has only taken in $20-$45 million in revenue from App Store sales. [...]

134. Will Facebook Take a Cue from Apple on Payment Fees for Developers? - June 4, 2009

[...] For its part, Apple is about to start monetizing iPhone app and game transactions, too: with the launch of iPhone OS 3.0 this summer, iPhone applications will be able to start monetizing through in-app micropayments billed through iTunes. Apple will be taking a 30% cut, the same fee it established at the launch of the iPhone app platform for application sales. Microtransactions revenues could easily eclipse app sales revenues for Apple soon, which has earned the company somewhere around $30 – $40 million so far. [...]

135. AppStore: el negocio de los 45 millones de dólares | Apple | Blog para los expertos en Hardware y Software. Últimas novedades sobre electrónica informática. - June 9, 2009

[...] la empresa Lightspeed han hecho un poco de cálculos intentando averiguar cuánto gana Apple con su tienda AppStore. Los [...]

136. msearchgroove » Blog Archive » The Real Value of The App Industry & The Real Opportunity For App Stores; Why Apple Doesn’t Rule The Roost - June 9, 2009

[...] (which also drives device sales, by the way). How much money has Apple made? This post, titled Apple has made no more than $20 – 45m in revenue from the app store, gives us a figure. One I might add is not too shabby for a product yet to see its first birthday. [...]

137. Can iPhone apps lift your brand value through association? | rapid-DEV.net - June 14, 2009

[...] of 1bn applications? According to a Sand Hill Road VC, Jeremy Liew of Lightspeed Venture Partners, Apple has earned $45M. He suggests that 25M – 60M paid apps have been [...]

138. » Will Facebook Take a Cue from Apple on Payment Fees for Developers? True HelloWorld Story - June 17, 2009

[...] For its part, Apple is about to start monetizing iPhone app and game transactions, too: with the launch of iPhone OS 3.0 this summer, iPhone applications will be able to start monetizing through in-app micropayments billed through iTunes. Apple will be taking a 30% cut, the same fee it established at the launch of the iPhone app platform for application sales. Microtransactions revenues could easily eclipse app sales revenues for Apple soon, which has earned the company somewhere around $30 – $40 million so far. [...]

139. How Much Money Does a Billion iPhone Apps Get You? Not That Much | iPhone Topic|TechBeta - June 21, 2009

[...] paid apps users have commissioned upon their small bundles of electronic joy. Now, the folks during LSVP have finished the math as well as distributed how most revenue, approximately, did that billion [...]

140. Die stille Revolution: Die Öffnung von Geschäftsmodellen » netzwertig.com - June 22, 2009

[...] 30% der Umsätze, die der Verkauf einer Applikation generiert ein; 70% verbleiben beim Entwickler (Schätzungen sehen den Gewinn bei 20 -45 Millionen US-Dollar). Entscheidender ist jedoch, dass seit der Einführung des iPhone mehr als 17 Mio. verkauft worden [...]

141. CPA Arbitrage Review - June 22, 2009

They’re expanding their business…

142. Steve Jobs hates the App Store | FactoryCity - August 1, 2009

[...] zero as reuse trails off after mere days of use, while only a few breakthrough successes would make any money whatsoever (unless you’re in the gravity-defying games [...]

143. How To Spontaneously Combust – There Is An iPhone App For That - August 4, 2009

[...] Apple’s arbitrary and discriminatory review process for inclusion into the App Store where significant revenues can be earned.  The applications add significant functionality to the iPhone and provide for a better user [...]

144. App Store: 1,5 miliardy downloadů za rok | iPhoneTips.cz - August 19, 2009

[...] zahraničním webu se spekulovalo o výdělku Applu z prodeje aplikací. Průměrnou cenu aplikace autor článku [...]

145. Web development lucknow - September 17, 2009

This is great, because of that apple will launch new versions to achieve more revenue.

146. palmın götü tutuştu : yazılımla ve donanımla ilgili ne varsa - October 6, 2009

[...] bundan seneler evvel ortalıkta android ve iphone yokkene. palm vardı. ilk el bilgisayarı pazarını açtılar. senelerce de epey pahalıya giydirdiler bu el bilgisayarlarını. sonra iphone çıktı sağlam bir rakip oldu palmı ezdi şimdi google android aynı yoldan gidiyor. bu arada iphone dünyanın downloadını ve parasını yaptı. [...]

147. Mobile 2.0 and Emerging Mobile Media Services » Smartphone redux - October 7, 2009

[...] There is the now infamous Lightspeed analysis that claimed as of May, 2009 that Apple has made $20-45M from their App Store. A year ago August, Steve Jobs claimed that Apple stands to reap at least $360M / year from their [...]

148. James Sen - October 13, 2009

Anyone know how much Apple charges per app to developers?

149. 52 Wall Street - October 17, 2009

LSVP:

Based on my estimates I built out using top down assumptions from Yankee Group and bottom up assumptions from Bernstein Research. I would agree that relative to the size needed to move the Apple needle, the app store isn’t a major contributor to revenue or EPS, and likely won’t be a major contributor assuming 25% market share as competitors enter which approximates the market share that iTunes has (unless unrealistic assumptions are used, or Apple is able to maintain current levels of market share, which seems economically unfeasible considering the number of entrants into the smart phone market). On a stand alone basis this segment could be worth over a billion dollars if future earnings are capitalized at a market multiple of 17x. The App store is best seen as more of a barrier to entry for competitors as suggested in your post above.

150. tammy - October 22, 2009

apple makes tooooo much more money from that, with the help of app store. lol

151. Please help me with these Apple app store numbers!! : Tubologue - December 11, 2009

[...] of these numbers are taken from this place and this place. I think there is nothing controversial in the numbers [...]

152. ליצנים - January 1, 2010

tank you
good night

153. Can iPhone apps lift your brand value through association? » Troy Cornejo - January 7, 2010

[...] of 1bn applications? According to a Sand Hill Road VC, Jeremy Liew of Lightspeed Venture Partners, Apple has earned M. He suggests that 25M – 60M paid apps have been [...]

154. A tiny bit more on App Store piracy « WoSblog - January 16, 2010

[...] per-app price up to a little over $23.50 (compared to 247’s claimed average of $3).  If other analysts’ estimates of the proportion of paid apps to free ones is more accurate, the average price of each [...]

155. Diehard GameFAN | Unbranding the Sheep: Building a House On The Corpses of Indie Developers - March 7, 2010

[...] for the numbers on the App Store because they don’t release them – and estimates are all all over the place. With the iPad already being slammed by bloggers and columnists who aren’t [...]

156. How Much Has Apple Really Made Off Iphone Apps? - April 16, 2010

[...] Much Has Apple Really Made Off Iphone Apps? No CommentaryAmplify’d from lsvp.wordpress.comAbout a month ago Apple announced that one billion iphone apps have been downloaded in the first [...]

157. William - July 4, 2010

man I figured they would have made a lot more money from the app store than that

158. Can iPhone apps lift your brand value through association? © 2009 Tina Whitfield « The Two-Minute Blog - August 7, 2010

[...] of 1bn applications? According to a Sand Hill Road VC, Jeremy Liew of Lightspeed Venture Partners, Apple has earned $45M. He suggests that 25M – 60M paid apps have been [...]

159. アプリストア | masubuchi - January 10, 2011

[...] Lightspeed Venture Partners: Apple has made no more than $20-45m in revenue from the app store [...]

160. App Stores $25B Market? « FinVentures - January 18, 2011

[...] LightSpeed Ventures can provide an update to their excellent 2009 analysis on Apple’s $25M App Store revenue estimate. The market has tremendous information on number of app downloads.. what we don’t see is much in [...]

161. Mobile Apps – Gold in Them There Hills? — Technosailor.com - January 19, 2011

[...] Ken Burge. (Lightspeed Ventures’ Jeremy Liew has an interesting take on Apple’s take here.) Not huge, but then it’s really a driver of hardware [...]

162. Do the App Store downloads make Apple a software company? - March 4, 2011

[...] much of a software company Apple is. Let’s start with the newest stuff, which is some detail calculated by Jeremy Liew of Lightspeed Venture Partners about how much Apple has made from the iPhone App [...]

163. james braselton - May 12, 2011

hi there what a minute 10 billion app develpers and earth has 6 billion hummans soo that means the other 4 billion are non hummans from some were in the unavers multi-species

164. Will Facebook Take a Cue from Apple on Payment Fees for Developers? - July 21, 2011

[...] For its part, Apple is about to start monetizing iPhone app and game transactions, too: with the launch of iPhone OS 3.0 this summer, iPhone applications will be able to start monetizing through in-app micropayments billed through iTunes. Apple will be taking a 30% cut, the same fee it established at the launch of the iPhone app platform for application sales. Microtransactions revenues could easily eclipse app sales revenues for Apple soon, which has earned the company somewhere around $30 – $40 million so far. [...]

165. Digital Goods: Apple App Store View « FinVentures - July 25, 2011

[...] Distimo data, consistent with approach of  LightSpeed Ventures in their excellent 2009 analysis on Apple’s $25M App Store revenue estimate. The market has tremendous information on number of app downloads.. what we don’t see is much in [...]

166. Report: Apple Has Made $20 Million to $45 Million From Its App Store — paidContent - April 4, 2012

[...] 14 million iPhones in 2008, but Jeremy Liew from venture firm Lightspeed Venture Partners has crunched the numbers and calculates that the apps have earned Apple a modest $20 – $45 million. Here is [...]

167. Vodafone's App Store: Bigger than Apple? | Volker on Mobile - April 25, 2012

[...] all those free downloads (about 22% of all apps are for free), so let’s say the ratio is 1 paid: for 40 free (which is on the high end of assumptions) or 1:15. This would equate to 144,000 to 380,000 paid [...]

168. Techie87 - June 21, 2012

When I initially left a comment I seem to have clicked the -Notify me when new comments are added- checkbox and from now on every time a comment is added I receive four emails with the exact same comment. Perhaps there is a means you can remove me from that service? Cheers!

169. 5 Years Ago, the iPhone Changed Everything « Lightspeed Venture Partners Blog - June 29, 2012

[...] realize the power of the App Store, in fact my partners wrote an interesting post in 2009 about how little revenue Apple was making from apps.  But today, we have seen companies emerge as App providers and other that have started as popular [...]


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