Applying game design principles to the real world – new Honda Insight February 20, 2009Posted by jeremyliew in game design, game mechanics.
Popular Science has an interesting article about the new Honda Insight and some of the ways that it helps drivers drive in a more fuel efficient manner. Two of the techniques show a very strong game design influence:
Kudos For Being Green
The Insight’s Eco Guide makes sensible driving as entertaining as playing a videogame. Starting with empty graphical “stalks” shown on the multi-information display, efficient drivers can earn “leaves” that fill out the five branches. Over the car’s lifetime, a thrifty pilot can accumulate a second tier of leaves, then a flower on each branch. When a driver grows all five plants, the screen displays a trophy.
Real Time Visual Feedback:
One of two driver-feedback systems on the Insight, Eco Assist displays a glowing arc above the digital speedometer. The arc’s color varies from blue (wasteful) to blue-green (somewhat efficient) to green (efficient), depending on how a driver accelerates or decelerates. A separate screen near the tachometer displays twin bar graphs that show drivers how their starting and stopping habits affect fuel consumption.