$2.5bn market size estimated for virtual goods in the US by 2013 August 30, 2009
Posted by jeremyliew in virtual goods.trackback
Last month Piper Jaffray published a research report titled “Pay to Play: Paid Internet Services”, which included their analysis of the paid social networking, virtual goods, online dating, domain registration and paid online content (primarily video and music) industries. Included was the following market size estimates for virtual goods in the US and for the rest of the world (encompassing games, virtual gifts on social networks, and potential virtual goods on portals such as Yahoo.)
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It is not surprising that this is a high growth market, given people spend their money where they spend their time – and consumers are spending a lot more time online, both for work and entertainment.
Our firm, http://www.mashuparts.com, is betting that the social networking business will grow exponentially over the next 5 years, and that people will share experiences and greetings with virtual gifts as a way to connect with friends and family. The visual web really impacts the sizzle and experience for consumers.
[…] to draw in lots of developers. Further encouraging is that the global virtual goods market is estimated to grow to 6 billion USD by 2013. Information by ArcticIndexIronstar Helsinki – […]